Archive for July, 2011
Set To Publish Your Design To The Web. Right
Set To Publish Your Design To The Web. Right
So youve bought the domain youve got some great sales copy ensure your meta and alt tags are doing theyre job have a few graphics thrown in for good measure and are all set to publish your design to the web. Right?
Wrong. But though youre on the right track you might have overlooked what research is now calling one of the most crucial elements in site design: color. Having the right color scheme might be one of the ways to make or break your site. Since you only have about the first ten seconds of a users attention span you need to ensure that what they first see catches their eye.
The fact that users are visiting your site means youve got the core elements of design on target but now you have to keep them there. True youll need great a great sales pitch and copy but dont underestimate the importance of a colors psychology.
Colors mean different things to different people and can symbolize different things in different cultures. For instance if youre marketing your website for Asian users a green hat with a white carnation as a corporate logo might seem creative but it might also get you backlasher and Ill explain why. A green hat in China means a mans wife is cheating on him and the white carnation symbolizes death in Japan. Using the two in conjunction is a definite nono.
However using bright blue or bright of any color is a bad idea since the human eye will need to adjust to each color and it will put unneeded strain on their eyes.
Pink normally represents softness and gentility which is why it is often used in baby care products while orange which symbolizes potency and power is normally used in vitamins and health products energy drinks etc.
Consider Newtons first law every action must have an equal and opposite reaction. For each color that you choose there will be a different reaction to it by every user approaching that site. The question now becomes: how do you know which color wont affront?
Lets say you just love the blue/purple combination and have a naturebased website. Users do not often associate purple or blue with nature. Green and yellow might be more useful with yellow used sparingly and green used predominantly due to its generally calming nature.
Multicolored websites have the least visitation span with the span reducing with the introduction of each new color. In general not more than five different colors should be used on a single page.
Concluding each website is defined not only by the content but by its color an indirect approach to marketing and propagating a message. While we use body language websites use colors to demonstrate the subtleties and finer text.
Colors should not be used to support information but rather to represent the sites message and remain consistent throughout the website.
Currently a freelance writer with expertise as a Technology Analyst for doting. My experience in the fields of Computer Science and Information Technology help in writing technical documents user manuals and any other work that comes my way.
I have worked as a Web Developer for the last four years and am now branching into freelance writing a path I have taken for the last eleven years. I own and manage a writer’s community with a free quarterly ezine at DesiWritersLounge.net.
About the writer:nbsp;nbsp;www.handycolorschemer.com
Posted in 
Search Engine Tops
Search Engine Tops
Search engines are every surfers best friend and they really are without search engines how are to find what we need among the millions of websites documents articles out there are we supposed to browse through every website hoping that we find the information that we need? That would be like finding a single anchovy in the sea and that is insanely impossible to do. So every time you do a search in one of the popular search engines do you ever wonder how those websites that come up on the first page make it there? Right now you must be thinking about the possibilities of online popularity contest or what not but did you know that those who are at the top are put there by someone? Yes theyre put there by those who work beyond the scenes to make them seen the people who work on SEO.
Basically Search Engine Optimization or more commonly known as SEO is the process ofimproving your websites ranking on search engines. Case in point Company A is a spa in Beverly Hills. When someone searches for Spa Beverly Hills on search engines like Google or Yahoo a list of related websites come up. If SEO is applied on Company As website chances are Company As website will be on the first page of the search results.
Heres where
lt;a href=”http://www.clearmediaonline.com/seo_los_angeles_company.html”gt;SEO Orange Countylt;/agt; comes into the scene more commonly known as Clear Media Online they take pride in making your website appear on the first page of the search results every time a search related to your content is made. So what sets aside
lt;a href=”http://www.clearmediaonline.com/seo_los_angeles_company.html”gt;SEO Orange Countylt;/agt; from the rest well their approach while professional is informal and collaborative. They keep the process enjoyable energized and never lose focus on delivering exceptional work “on time” and “on budget.” In short they make working for your website a fun activity for them making their results more evident every time a search is made for your content. If you want to know more about Clear Media Online visit www.clearmediaonline.com and ask how they can make your website appear on top of every search engine that matters.
About the writer: Patricia Brooks is a marketing consultant in a web development company. She has written articles for several resource sites and is widely considered a guiding force behind the web standards movement and independent web publishing. Her designs and creative thoughts have influenced an untold number of web professionals. She currently lives in Texas United States.
San Francisco Web Development – Tools
San Francisco Web Development – Tools
“Web development encompasses many stages i.e. Planning Analysis Web design Implementation Promotion and Innovation. Each of these stages requires use of different sets of tools and professionals with varied skill sets.
Planning and Analysis don’t require as many software tools as the experience of the web master or project director. They need working knowledge with all aspects of server and database. Familiarity with Operating Systems and the Internet server applications are required. Experience with IP networks programming languages and database development are also essential. The two most common Operating Systems used are Windows NT/2000 and Unix although many also use Linux. Most commonly used Internet programming languages include PERL CGI ActiveX ASP and Java among others.
In the next stage of Web designing tools such as HTML Meta tags JavaScript CGI Macromedia Flash Macromedia Dreamweaver and Adobe Photoshop are used. Web templates graphic designs photographs texts clippings audio and video are also included as per the requirements. Flash helps in animation that gives an identity to a website. Visual Basic is the most common language for scripting and SQL with other database engines are used for database management on the website. To create Search Engine Optimized content tools such as Overture are used. Once the most popularly searched words in your industry are identified and shortlisted the content creators write content using these search words. This ensures that your website lists high in the search engines and directories.
In the next stage of Web designing tools such as HTML Meta tags JavaScript CGI Macromedia Flash Macromedia Dreamweaver and Adobe Photoshop are used. Web templates graphic designs photographs texts clippings audio and video are also included as per the requirements. Flash helps in animation that gives an identity to a website. Visual Basic is the most common language for scripting and SQL with other database engines are used for database management on the website. To create Search Engine Optimized content tools such as Overture are used. Once the most popularly searched words in your industry are identified and shortlisted the content creators write content using these search words. This ensures that your website lists high in the search engines and directories.
In the Implementation stage the website is implemented and tested on various browsers. Any functional errors if found are corrected. The Promotion and Innovation stages help in marketing a website. PayPerClick Search Engine Promotion Loyalty Programs Email Campaigns and Online Games are some tools used for website promotion. Tools such as site statistics software and reporting from site searches let you know what exactly your visitors are looking for. The content and marketing strategies are then adjusted accordingly. A website also needs to be maintained and continuously evaluated and updated with respect to content presentation layout and technical aspects.
Use of good web development tools ensures that your pages have good content Meta tags a high link popularity score appropriate keywords and visual appeal. Although web development tools are essential it also takes a seasoned team of programmers graphic designers content creators consultants and marketing staff to work in tandem to create a technically sound visually appealing and highly functional website. A wellplanned site apart from being high in functionality is also easy to redesign or alter at a later stage.
About the writer:nbsp;nbsp;AS For More Free Resources visit www.thedesignbuild.com
